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Webinar: How To Adapt Your Marketing Strategy for COVID-19

May 5 @ 11:00 am - 12:00 pm

Webinar Details:

Host: East Gwillimbury Chamber of Commerce

Date:  Tuesday, May 5
Time:   11:00 a.m. to 12:00 p.m.
Cost: Free

Speakers: Maryam Golabgir Digital Marketing Experts and Hollie Hoadley – Creative Solutions

In a crisis situation subject to rapid change, business owners need a proactive plan to adjust and adapt how they lead their teams, speak to their customers, and manage their brands. Customers may never know how a company’s finance or HR department responds to a major unpredicted event, but marketing sits center stage, its moves reflected in every ad campaign, message and channel.

You set the tone for how customers perceive the brand during a difficult time. Taking the right actions and finding the right message can be challenging, especially in a fast-changing situation. All companies should operate with integrity and trust even as they come under pressure from a swiftly evolving situation. Those with a product or service well-suited for difficult times must, meanwhile, tread lightly, lest customers think they’re exploiting a tragedy.

Register in advance for this webinar:

Register for this webinar

After registering, you will receive a confirmation email containing information about joining the meeting.

 

Organizer

East Gwillimbury Chamber of Commerce

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